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A New Chapter for Me. A Digital Chapter for You. I built Code Witchery in the in-between moments—between bottles, brainstorms, and big dreams. It’s more than just a business—it’s a spellbinding tool to help other women founders get seen, heard, and hired online. Because your story deserves a stage—and your site should feel like home.
Code Witchery was born to close a frustrating gap I kept seeing again and again—brilliant women running service-based businesses, but struggling to show up online in a way that truly reflects their expertise, personality, and purpose. Too often, they’re stuck with generic websites, unclear messaging, or designs that don’t match the magic they bring to their work.
I created Code Witchery to solve that—by crafting intentional, conversion-focused websites that blend strategic copy and UX with storytelling that honors their voice. Because when women-owned businesses are seen clearly and confidently, the whole world benefits.
I’m Heather Fortlander, founder of Code Witchery—a women-owned studio where AI meets art to conjure AI-assisted copywriting, User Experience Design (UX) audits, and semi-custom Showit website designs.
I work to build magical experiences through copy, UX, and strategy-driven sites for service-based solopreneurs—so you can spend less time wrestling tech and more time doing what you love. I do this because a beautiful site isn’t enough; it needs to guide visitors, spark trust, and turn clicks into clients.
You need Code Witchery because, without a purpose-built online presence, you’re leaving growth—and profits—on the table.
Hello, I'm
Let's connect: @codewitchery